A spin-off franchise ( My Little Pony: Equestria Girls) was launched in 2013 and ran alongside the series for six years.

The series gave Hasbro new merchandising opportunities. Despite its target demographic of young girls, the series attracted an unexpectedly large following of older viewers, mainly adult men, who call themselves ' bronies'. However, due to a hectic production schedule and a lack of creative control, she left the series during its second season.įriendship Is Magic became one of the highest-rated productions in The Hub's history. Faust created deeper characters and adventurous settings, seeking a show resembling how she had played with her toys as a child, and incorporated fantasy elements. Hasbro selected animator Lauren Faust to head the show. They go on adventures and help others around Equestria, solving problems with their friendships.Īnimated in Flash, the series aired on Discovery Family (formerly The Hub) from October 10, 2010, to October 12, 2019. Germain), Fluttershy ( Andrea Libman), Rainbow Dash (Ball) and Pinkie Pie (Libman). The series follows a studious pony named Twilight Sparkle ( Tara Strong), her dragon assistant Spike ( Cathy Weseluck) and her friends, Applejack ( Ashleigh Ball), Rarity ( Tabitha St. My Little Pony: Friendship Is Magic is an animated children's television series based on Hasbro's My Little Pony franchise. My Little Pony: Make Your Mark (2022-present).

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